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Market Trends And Overview

Bringing Insights to Vitafoods

Innova Market Insights is proud to be the Knowledge Partner of Vitafoods Europe 2022. Our expert team will be available in person at the Palexpo in Geneva and throughout the associated online event, providing the latest developments, trends and projections in the world of nutraceuticals and functional nutrition. Visit us at our stand (J210) or, to avoid delay, book your free consultation with an Innova expert by contacting Marielle Orr before the event at: [email protected].

First in Sports

On Tuesday May 10 at 10:30am, Innova will be opening speaker at the Vitafoods Main Stage with our Team Manager Insights & Innovation Nicole Jansen giving the first presentation in the Sports/Nutrition session. She will detail insights around active nutrition, focusing on health benefits including energy, immunity and protein, along with emerging trends in areas such as mental performance, cognitive health and micronutrients. Nicole will also explore Innova’s health and nutrition knowledge as it applies to different generations of consumers. Join Nicole as she provides the best consumer insights covering the age ranges from young adults to seniors. 

Top Ten Trends in Action

For many years, Innova Market Insights’ annual Top Ten Trends have been the gold standard for food and beverage companies as they plan strategies and make decisions for the future. Based on extensive, top-quality consumer and industry knowledge, they provide the insights needed to best inform the direction of travel of our industry. This year, our Trends detail such areas as environmental concerns, the march of technology, the quest for holistic health solutions and the growing power of the consumer. Our experts will be happy to talk about Innova’s Top Ten Trends and how they relate to food and beverage sectors. Until we meet in Geneva, download our free Trends Wheel for an overview of the major developments shaping consumer choice and industry success:

>> Donwload Trends Wheel

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