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The world’s nutraceutical event

Uniting the nutraceuticals community to shape the future of health and nutrition.

How it started

We launched Vitafoods Europe in 1997 to meet the growing demands of the emerging nutraceutical industry. The first edition featured 100 exhibitors in 2500 square metres of floor space and attracted 1200 visitors. 26 years later, the 2023 edition welcomed 18,854 attendees and 1060 exhibitors in 25000 square metres of floor space.


This annual gathering sees a truly global audience across four sectors covering the entire nutraceutical supply chain. Vitafoods Europe offers businesses a platform to thrive and forge long term collaborations, enrich their understanding and initiate critical conversations around the most pressing issues concerning the health and nutrition industry.

Vitafoods Europe Timeline

Our people

At Vitafoods, we share a vision, passion and commitment with our customers to bring better health to more people. Our team puts our customers at the heart of everything we do and prioritise their experience. Through our passion and specialist knowledge, we constantly strive towards creating better experiences and better solutions.

Our beliefs

We believe in relationships that...

01 Inspire innovation

02 Enable collaboration

03 Drive change

Vitafoods Europe team photo
Our people
What we've been up to
Employee eating birthday cake
Informa colleagues
Informa colleagues
Vitafoods team at The Passage
Walk the World team
Visitor sitting down
Informa Markets
A network of expertise
Global specialists in innovation, data and technology, Vitafoods Europe is part of Informa Markets. For decades, we have been connecting buyers and sellers to enable the growth of specialist markets worldwide