Spain is one of the top 5 countries which make up 66% of Europe’s nutraceutical market, making Barcelona a strong choice for facilitating the event’s growth. The city’s accessibility is an important factor as well – Barcelona has approximately 40,000 hotel rooms available, and an average of around 3000 flights depart weekly from its airport to nearly 200 countries.

Barcelona has the right mix of vibrant architecture, culture and atmosphere to match the vivacious spirit of our community. And thanks to the robust infrastructure offered by both the city and the venue, Fira Barcelona, this is just the next step in a long and exciting future for Vitafoods Europe.