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ESSNA’s Protein Labelling Roadmap
Protein has seen unprecedented growth over the past few years. Its proven benefits mean it is now being regularly consumed by everyone from marathon runners to casual swimmers to Zumba enthusiasts, and it has never been more popular. This is why ESSNA has produced a helpful roadmap to guide the sector on how to avoid inadvertently misleading its consumers about the protein content of their products, an issue that many may not be aware of. This report includes the extensively debated labelling roadmap developed by ESSNA, Q&As outlining the background to this issue, and guidance on quality controls in manufacturing facilities.
Pick up a copy of the report at the Sports Nutrition Zone or at the Protein R&D Forum, part of the Education Programme.