We are Vitafoods Europe

More than an exhibition.

Vitafoods Europe is the leading buying and sourcing event for the global nutraceutical industry.

We launched Vitafoods Europe in 1997 to meet the growing demands of the emerging nutraceutical industry. CEO and Founder, Nick Hawker, believed there was a need for a dedicated exhibition and scientific conference to fill a gap in the market at the time.

Back then, our event featured only 100 exhibitors in 2,500 square meters of floor space and attracted 1,200 visitors. 22 years later, the 2019 edition of Vitafoods Europe welcomed more than 1,250 exhibitors in 23,000 square meters of floor space and gathered over 25,000 visitors in the Palexpo Exhibition Hall.

This annual gathering sees a truly global audience across four sectors covering the entire nutraceutical supply chain, from beginning to end. Our exhibition, conference and networking events form the perfect ecosystem for businesses to thrive and forge long term collaborations, enrich their understanding and initiate critical conversations around the most pressing issues concerning the health and nutrition industry.

"Vitafoods Europe has been helping companies operating in the nutraceutical sector to meet the business challenges of the day. Over the past two decades, the event has built its reputation on providing insights not only into current trends, but also into the trends that are emerging now and in the years to come."

- Chris Lee, Managing Director. GHNN Europe, Health & Nutrition

How did we get here?

Why the industry choose us

We share a vision, passion and commitment with our shareholders to bring more health for more people.
Our team put our customers at the heart of everything we do and prioritise their experience.
Vitafoods Europe connects a quality senior audience, maintaining an 8.1/10 likelihood of attendance.
We constantly develop new features to enhance the attendees’ experience. There is something for everyone!
Networking events such as the 5k Run, Yoga Wellness and the Community Breakfast present opportunities for customers to engage closely with the Vitafoods brand and come together around shared interests within the health and nutrition space.
Free-to-attend show floor features add significant value to visitors, providing them with insights into the latest industry trends.