New Products Zone

This Zone was designed to highlight products at the forefront of innovation and invention.  Through Product Showcases, visitors were able to explore finished products, including functional teas, bars and powders, through health shots and chewable vitamins. 


New Products Zone   Sponsored by 

New Products and Ingredients Directory

Get a flavour on what happened!

Click on the image to view the 2018 New Product Zone directory.


Located in a dedicated area of the New Products Zone, LaunchPad was designed to showcase the latest offerings and innovations in functional food and beverage products to hit the market within the last 12 months.

Click here to view LaunchPad entries 


Click below to view the 2018 Vitafoods Newsletter: