Plant-Based Sampling Bar

Interest in plant-based products has been increasing for years, with consumers globally trying to follow a plant-based diet, and attempting to limit their meat intake.

New for 2020, the Plant-Based Sampling Bar will give you the opportunity to sample the latest ingredients, food and beverage products entering the plant based market and supporting these popular lifestyle choice.

This feature will showcase the companies developing products aimed at a healthier, balanced, affordable and environmentally responsible diet.

Sample from a range of bars, jellies, drinks, shots and other samples using innovative ingredients such as hemp/CBD, vegetable proteins and more. Discover some of the companies that will be exhibiting at the Plant-Based Sampling Bar below.

Private Label Nutrition

Don't miss the opportunity to taste their Hempeas CBD Protein Bar available in chocolate almond, peanut cashew coconut and raspberry goji flavours.


Prinsen Berning

The Vegan Strawberry Fruit Layer is a tasty protein bar offering fibre intake without any added sugar to support a healthy lifestyle. Only natural flavours and colours. Adaptable to customer needs.

Aloe Laboratories Inc.

Known for its healing and restorative properties, Aloe Vera is always at the heart of each bottle of Orgáni with flavours to choose from such as our original Aloe flavour, mango and watermelon.

Future Nutrition

Future Nutrition has developed a vegan health drink aiming to provide a protein boost with added vitamin D, B12 and B6 and minerals like zinc and magnesium.

Foodiq Oy

Vegan Oat-based pudding with a cleaner label. No artificial sweeteners or preservatives.

Domaco Dr. med. Aufdermaur AG

Yummy vegan sugarfree multivitamin jelly packed with essential vitamins E, C, B1, B2, niacin, B6, folic acid, biotin, pantothenic acid; and minerals like iodine and zinc; supporting a healthy lifestyle. 

Bariatrix Europe

High protein Vegan and Organic bar, Gluten free, Lactose free, suitable for vegans and vegetarians.

Return to this page closer to the event to discover the full list of products available to sample in this area.

The latest in "plant-based" from Vitafoods Insights

  • Rising concerns about climate change is leading to a a reduction in the consumption of beef, lamb and dairy and an increase in the interest in plant-based diets. A recent report A Menu for Change, published by the Behavioural Insights Team, offers ways to improve the sustainability of diets at a global scale. As well as making recommendations to governments and civil society, the report recommends industry to make plant based options more available and even the default choice whenever possible.
  • Consumers are health conscious and increasingly seek guilt-free and more sustainable foods. Plant based foods using texturised vegetable protein, seitan, and others have gained considerable traction in the market. It is estimated the global texturised vegetable protein market to be valued at approximately $1.1 billion in 2019, which is projected to grow at a CAGR of approximately 6%, to reach $2 billion by 2029.
  • The global wheat protein market is set for a healthy 5% CAGR over 2019-2026 as the ingredient is increasingly perceived as a viable alternative for vegetarian and vegan populations. The European market  specially will continue to gain impetus from expansion of bakery sector and thriving sales of plant-based food products. According to Food Agriculture Organization, European countries produce approximately 30% of the wheat in the world. Manufacturers of natural ingredient-based proteins are promoting their products through various channels including magazines such as, online portals, and marketing campaigns to fuel demand for plant-protein enriched products. This is expected to boost the wheat protein market in Europe.
  • Plant based vitamin gummies are anticipated to gain rapid traction with a CAGR surpassing 6%.
  • The demand for plant-based cheese alternatives rising creating new commercial opportunities for dairy alternative businesses. The global vegan cheese market size was valued at $2.1 million in 2019, and is forecast to grow at a CAGR of 8.6% between 2019 and 2028. 


Tasting Centre Directory

Browse the Tasting Centre Directory to discover:

  • Functional food exhibitors
  • Functional beverage exhibitors
  • The Plant based sampling bar

Downoad the Tasting Centre Directory

Be part of the Plant-Based Sampling Bar

Finished product exhibitors will have the opportunity to have their products sampled for hte 3 days of the event. Ingredient suppliers who are able to develop a finished product concept for Vitafoods Europe can also have the opportunity to showcase it at the sampling bar. Request a call back for more information.